March 06, 2008

Mobile blogging as reportage - funniest example ever

You might only hear the irony if you're a Scottish football fan, but this example of mobile blogging minute-by-minute match reporting in The Guardian shows what creativity (and cheek) is possible with only a few hundred characters to play with. I reckon the reporter was a Rangers supporter. Thanks to me cousin Dougie for the tip.


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Well, we were off to a flyer straight away with "the usual fiasco begins at 7.45pm"!

To put a more Web 2.0 (god I hate that term), personal media approach on this, I thought that (the dropping of that final vowel is necessary to obtain venture capital, I understand) sounded like a good idea. The notion of turning off Archie McPherson and listening to your mates rant and rave about trials and tribulations of Scottish football has a certain, if possibly short-lived, appeal.

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About Ewan

Ewan McIntosh is a teacher, speaker and investor, regarded as one of Europe’s foremost experts in digital media for public services.

His company, NoTosh Limited, invests in tech startups and film on behalf of public and private investors, works with those companies to build their creative businesses, and takes the lessons learnt from the way these people work back into schools and universities across the world.

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