March 21, 2010

The learning capital in analogue

The T-Shirt War from Ibrahim Nergiz on Vimeo.

From Tim, the above film is indeed a triumph of preparation. For a 3-minute film, two days, 222 t-shirts and a fire extinguisher are required (along with, arguably, one of the most relentless editing sessions going). As Tim says, the exercise of simply reverse-engineering the clip is superb for understanding filmmaking and animation. However, for an increasingly burgeoning merry band of us (I know Davitt joins us in this camp) it's the joy of mixing analogue skill with digital, the t-shirt art and screen printing with the digital video stop-frame animation and traditional film.

Another example of grown men oohing and aahing on analogue are our chums at BERG. I met Matt Jones, BERG's Director, Design, on Thursday and felt a warm satisfaction as he showed the video, below, about four minutes in. It's an advert this, ten minutes long, for a Polaroid camera. But hidden in here is a lesson in angles and the physics of light even Mr Meyer would have been proud of (except the 1972 hair styling and music is more retro than either of us would ever manage).

But the craft of the actual camera makes me long for one more than any compact digital oblong that I might find on sale these days. I also have the feeling it has a lot more to teach me about stuff than a digital camera ever could. Like "aspheric".


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The first video is from a duo called Rhett & Link that are based outside of Raleigh, NC. They have some great videos and songs at

They have also recently written and directed a documentary about their classroom experiences as students and finding the teacher that made a difference to them

stop motion is an art that very few people have the patients for, but i think that's one of the reasons why i love it so much.

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Ewan McIntosh is the founder of NoTosh, the no-nonsense company that makes accessible the creative process required to innovate: to find meaningful problems and solve them.

Ewan wrote How To Come Up With Great Ideas and Actually Make Them Happen, a manual that does what is says for education leaders, innovators and people who want to be both.

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School leaders and innovators struggle to make the most of educators' and students' potential. My team at NoTosh cut the time and cost of making significant change in physical spaces, digital and curricular innovation programmes. We work long term to help make that change last, even as educators come and go.

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