December 22, 2010

Beating the recession by working internationally: 2010's Travel in Review

A year ago yesterday I started NoTosh Limited, a to-the-point, action-based consultancy for digital media and education arenas, which has proven far more successful than I had hoped. Here's hoping 2011 is just as successful (actually, no, our target is to double revenues with some new stars on our team).

Crucial to this velocity has been the acceptance of overseas clients (thank you all so much!) to take a risk and have us over to inspire, cajole or troubleshoot. Plenty of their stories will appear on a new site in the New Year. Exporting our skills makes up around 65% of revenue.

But this has also meant a fair level of travel; the last quarter of the working year saw me personally undertake 56 flights, covering the world two and a half times. This year, I've travelled 106,372 miles on Seat 53F (big, modern aircraft), compared to a much more tiring 41,902 miles of Extreme Commuting that I did while working for Channel 4 in 2009 (on seat 23C -smaller aircraft, less efficient, more carbon). The nature of that travel wasn't easy to handle, and noted when I was leaving the company last year. 2008, back when I was doing more educational stuff, saw some 82,000 miles.

A colleague told me that every time you do a transatlantic flip you experience the same radiation as a chest x-ray, so neither I nor my current or future colleagues leave our families and jump on a plane lightly. We do so because we believe in our work, that it will make a difference to thousands of students lives and that this will far outweight the environmental impact we're having.

Not content with that, though, we're announcing a pro bono project in the New Year which will more than make up for our own airmiles (and probably all of yours, too, dear readers). Planting trees with Carbon Credits doesn't solve the problems we're creating today at all - it's going to take 20 years for their impact to be felt. So we're planning something far more here-and-now, that will take the edge of all those miles.

Until the New Year, and notwithstanding a blog post or two inbetween, best wishes for the festive season from a thankfully Edinburgh-based, airline-free Ewan!


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Hi Ewan, good to see you're doing so well!

I sent you an email a few days ago, I hope it arrived OK, anyway I know you're very busy, but if you could get back to me when you have some time that would be great.

Merry Christmas and best wishes

Alex Muller

Good information! Please Thanks...

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About Ewan

Ewan McIntosh is the founder of NoTosh, the no-nonsense company that makes accessible the creative process required to innovate: to find meaningful problems and solve them.

Ewan wrote How To Come Up With Great Ideas and Actually Make Them Happen, a manual that does what is says for education leaders, innovators and people who want to be both.

What does Ewan do?

Module Masterclass

School leaders and innovators struggle to make the most of educators' and students' potential. My team at NoTosh cut the time and cost of making significant change in physical spaces, digital and curricular innovation programmes. We work long term to help make that change last, even as educators come and go.

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